#designbylaunchkit

We Create Identity For Your Business.

Iris Inc. stationary designed by Launch Kit.

Core Brand Components

Whether you're starting from scratch or in need of a refresh, we provide your company with sustainable brand assets for the journey ahead.

Launch Kit logo design

Logo Design

We turn your vision into artwork that represents your business. All artwork is scalable and ready for trademark.
Brand development color palette selection

Color Palette

We work with Pantone colors to develop a palette that you can use across all digital, print, and merchandise projects.
Brand development font selection

Font Selection

Typography that defines you. We organize a font selection that allows you to present consistency.

Meet The Design Team

Design work takes place at our studio office in downtown Grand Rapids, Michigan. We will also meet up here for workshops and presentations.

3 Levels Of Brand Development

Our Brand Packages

Launch Kit is proud to offer three brand development packages that are tailored to companies of varying sizes. Fit is determined by your goals and vision.

Logo Design

Starting at $3,250
The essential branding elements to present your business in the digital and print world.
  • checkmark icon
    Logo
  • checkmark icon
    Style Guide
  • checkmark icon
    Color Palette
  • checkmark icon
    File Type Guide
  • checkmark icon
    Font Selection
    i
    Free to use fonts for flexibility and ease of use.
  • checkmark icon
    Business Questionnaire
View Details

Brand Identity

Starting at $5,499
A feature packed brand kit that is full of assets to showcase your new branding.
  • Includes Logo items plus:
  • checkmark icon
    2 Brand Patterns
  • checkmark icon
    Minted Logo NFT
  • checkmark icon
    Brand Guide Book
  • checkmark icon
    Business Card Design
  • checkmark icon
    Enhanced Exploration
  • checkmark icon
    Announcement Material
  • checkmark icon
    Facebook & LinkedIn Banners
  • checkmark icon
    FB, Insta, LinkedIn Profile Pictures
  • checkmark icon
    Advanced Fonts Options
    i
    Option to use licensed fonts for increased uniqueness.
View Details

Brand Strategy

Starting at $9,750
Reach your business goals through strategic internal and external brand development.
  • Includes Identity items plus:
  • checkmark icon
    Strategy Workshop
  • checkmark icon
    Market Research
  • checkmark icon
    Logo Animation
  • checkmark icon
    Brand Voice
  • checkmark icon
    Brand Character
  • checkmark icon
    Brand Positioning
  • checkmark icon
    Brand Rollout Strategy
  • checkmark icon
    Foundational Core Values
  • checkmark icon
    Cohesive Company Vision
  • checkmark icon
    Established Company Mission
View Details
 
Logo Design
Brand Identity
Brand Strategy
What's Included
 
Primary Logo
checkmark iconcheckmark iconcheckmark icon
Condensed Logo
checkmark iconcheckmark iconcheckmark icon
Secondary Lockup
-
checkmark iconcheckmark icon
Typography Selection
Basic Fonts
Advanced Selection
Advanced Selection
Licensed Fonts
-
i
Client will be given 1 user license of custom font. Additional licenses sold separately.
1 User Included
i
Client will be given 1 user license of custom font. Additional licenses sold separately.
1 Used Included
Established Color Palette
checkmark iconcheckmark iconcheckmark icon
Stylescape
1
2
3
File Type Guide
checkmark iconcheckmark iconcheckmark icon
Style Guide
checkmark iconcheckmark iconcheckmark icon
Minted Logo NFT
-
checkmark iconcheckmark icon
Brand Patterns
-
2
3
Business Card Design
-
checkmark iconcheckmark icon
Pantone Color System
-
checkmark iconcheckmark icon
Brand Guide Book
-
checkmark iconcheckmark icon
Announcement Material
-
checkmark iconcheckmark icon
Facebook, LinkedIn, Google Banners
-
checkmark iconcheckmark icon
Social Media Profile Photos
-
checkmark iconcheckmark icon
Brand Voice
-
-
checkmark icon
Persona Development
-
-
checkmark icon
Logo Animation
-
-
checkmark icon
Character Development
-
-
checkmark icon
Brand Rollout Strategy
-
-
checkmark icon
Established Core Values
-
-
checkmark icon
Established Vision Statement
-
-
checkmark icon
Established Mission Statement
-
-
checkmark icon
Timeline
Project Timeline
6-7 Weeks
8-9 Weeks
9-10 Weeks
"Brand Guidelines give your company a solid foundation to build upon. We stand by our work to ensure your branding is correctly formatted, well represented, and sustainable."
Michael Bova
Lead Designer

Recent Branding Projects

Checkout some of the recent projects we've been working on.
Project portfolio header image
Lemonade Partners
small checkmark
Branding
Explore The Project
Project portfolio header image
Raguse Photography
small checkmark
Branding
Explore The Project
Project portfolio header image
Skyline Landscaping
small checkmark
Graphic Design
small checkmark
Branding
Explore The Project
Hey There 👋

Get in Touch.

We like to ask a few questions to help us get to know your business and figure out which of Launch Kit's offerings are of interest.
Takes 2 minutes