Ads Manager & Web Designer, Austin Johnson brings strategy, energy, and analytical thinking to the team.
After graduating from Davenport University, Austin joined the Launch Kit team with a strong foundation in digital marketing and a drive to help businesses grow. With a focus on paid advertising and performance strategy, he quickly stepped into the role of “our ads guy,” leading digital campaigns across platforms like Meta and Google. In addition to managing ad strategy, Austin also brings web design experience to the table, giving him a well-rounded understanding of how marketing and website performance work together.
Austin spends his time building, optimizing, and reporting on digital ad campaigns to help clients generate measurable results. From strategy development to audience targeting and ongoing performance improvements, he keeps a close eye on the details that make campaigns successful. He also leads monthly marketing meetings with clients, walking them through data, insights, and next steps. When he’s not working on ads, you’ll often find designing websites for local businesses, ensuring marketing efforts and web design align seamlessly.
Best thing about living in Michigan?
There’s nothing better than Michigan in the summer. Camping trips, hiking, late nights with friends, and just being outside as much as possible, it’s hard to beat.
When you're not working, what do you find yourself up to?
I really enjoy checking out new restaurants around Grand Rapids and spending time with friends. Whether it’s trying a new spot downtown or planning a weekend trip, I like staying active and making the most of my time outside the office.
If you weren’t in this industry, what would you be doing?
If I wasn't in advertising I would have considered business law. I would still want to be in a position where I am working with business owners which is why that industry also intrigued me. However, I wanted more creativity in my day-to-day and being in an advertising and website role, it checks both boxes for me.
Explore some of the recent projects our team has been working on.

See how a Grand Rapids contractor pivoted into a niche barn builder with a new brand, website, and marketing system that drives consistent local leads.
Explore The Project
See how Launch Kit helped Antor Travel in Rockford, MI with a new website, CRM integration, photo, video, social media, and Google and Meta ads.
Explore The Project
We helped a Grand Rapids nonprofit build a digital presence that raises funds, grows visibility, and keeps food on the shelves for families in need.
Explore The Project