Client Background

Prevail Fitness formally known as Muscle Prophet is a personal training studio and gym led by owner Mark Dominque. Mark's gym is located in Ada, Michigan, where he provides the town's best personal training services.

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Scope of Work

At the time, Muscle Prophet approached Launch Kit with the interest in rebranding their business to a name that was more in line with their target audience. Mark Dominque and Chelsea Clark provide premier personal training services to members of the Ada, Michigan community. They work with clients of all ages who are looking to lose weight, gain muscle, or anything in between. They wanted their brand to be all-encompassing and reflect their vision for the studio.

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The Results

Launch Kit worked with Prevail to develop their new logo, color palette, and font selection. Their logo communicates that anything is possible through health and wellness.

Once we had a solid foundation, Launch Kit joined the Prevail team for an early morning photoshoot to capture content. We then took that content to the web through a custom-built website. The website showcases Mark and Chelsea's personal training services, client testimonials, and contact information.

We are pleased to have established an ongoing relationship with Prevail through our website subscription model.