Launch Kit helps Grand Rapids businesses turn website traffic into leads with strategic design, clear messaging, and conversion-focused pages.
Getting traffic to your site is great - but if it’s not turning into leads, you’re leaving money on the table. That’s where Launch Kit comes in. We help Grand Rapids businesses convert more visitors into real customers with clear messaging, smart design, and conversion-focused strategy.
Your website shouldn’t just exist - it should work. That means capturing attention quickly, making your value obvious, and guiding visitors toward action. Whether that’s calling, booking, or filling out a form, we help make that journey seamless.
We build all of our websites with conversion in mind. Every headline, image, and call-to-action is placed with purpose - to turn passive browsers into engaged buyers. And we test and tweak over time to make sure performance keeps improving.
Many Michigan small businesses come to us with decent-looking sites that simply don’t do their job. Sometimes it’s the messaging. Sometimes it’s the layout. Sometimes it’s just unclear navigation. Whatever the issue, we help you fix it fast and strategically.
If you’re in Grand Rapids and want a website that’s not just pretty but productive, Launch Kit is your solution. We turn traffic into leads - and leads into real business.
Each year, we take a fresh look at the various marketing efforts a small business can make. We've built this framework to get started optimizing your business's online presence.