Outdoor Lighting Perspectives

Origin

We're excited to welcome Outdoor Lighting Perspective Grand Rapids as a new Content + Social Media member. We got connected with Rob Clark, owner of Outdoor Lighting Perspective Grand Rapids, via a mutual connection at Green Shield Deck Builders.

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Getting Started

Launch Kit team members Kevin Kamis, Noah Wyn, and Haley Riccobono met with Rob at his office in Grand Rapids, Michigan, to talk about priorities for this year. We came up with the following.

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1. Building a library of local content assets that can be used on the website, social media, and other market activations.
2. Showcase projects here in town to raise brand awareness.
3. Highlight collaborations with other landscape professionals.

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We're going to be creating photo and video material for Outdoor Lighting Perspectives on a monthly basis to share their company story. The focus of most content will be around their Grand Rapids residential lighting projects. There's so much great information to share so we're excited to work with Rob on creating useful material that educated homeowner of the options they have when it comes to lighting their home exterior.

We recently had our first production day, where Noah Wyn and Rob Clark visited a residential project in Ada, Michigan. Check out the photos below! We also invite you to check out their Facebook, Instagram, and TikTok pages.

We look forward to our partnership with Outdoor Lighting Perspective and will certainly be sharing more material in the near future.

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