Vision Real Estate

Introduction

Vision Real Estate is a Michigan-based real estate firm focused on building community, providing transparent guidance, and helping individuals and businesses find their place to thrive. Their team blends years of market knowledge with a personal, highly responsive approach that puts people first. As their firm continues to grow, they needed a website that could keep up and serve as a professional, real-time tool for sharing properties and company updates.

Website Design and Development

Launch Kit web designer Mackenzie Broekstra worked directly with the Vision Real Estate team to plan, design, and develop a custom website that reflects their core values and showcases their latest properties. From the start, the goal was clear: build a site that could function as a real-time extension of their business, not just a static digital brochure.

For Vision, the website needed to do more than look good, it had to work hard. By featuring all available properties on the site, the Vision team can quickly share specific listings by simply sending a link. This always-live format keeps everyone on the same page and makes property communication more efficient for both clients and their internal team.

 Mackenzie brought this to life using Webflow’s CMS capabilities. We built custom collection lists for properties, team bios, and blog content. Each property added to the backend is automatically turned into a standalone webpage, ready to be linked or featured throughout the site. It’s a seamless system that gives the Vision team flexibility and speed, all powered by Launch Kit’s Pro Website Plan.

Results and Ongoing Routine

The website we built is an active tool that continues to grow with Vision Real Estate. With Launch Kit on board, we operate like an extension of their team. Our workflow is simple and built for speed. Vision has a direct line to our Grand Rapids team, and when they have a new property or business update, all it takes is a quick DM. We handle the rest.

This is what we mean by communication and collaboration done right, no middlemen, no waiting around, just clean execution and reliable support from a full-time, in-house team that knows your brand.

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