Tools & Tricks

Gear We Use & Recommend

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Tools of the Trade

We could watch "desk setup", "what's in the bag" and "everyday carry" videos for hours on Youtube. We're huge nerds that enjoy the tools of our trade.

The right gear is what allows the creative to bring his/her vision to life without restriction. We believe in investing in quality equipment that allows you to produce the best result.

Camera Gear

Canon R6

Kevin's camera of choice for still photography.

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Lumix S1

Frankie's primary camera for A-roll and B-roll footage.

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Panasonic GH5

Frankie's secondary camera for A-roll and B-roll footage.

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DJI Mavic 2 Pro

Frankie's drone for all aerial photography and videography.

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DJI Mavic Air

Kevin's drone for all aerial photography and videography.

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Canon 24-70 2.8

Kevin's go-to lens for pretty much any occasion.

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Lumix S 24-105 4.0

Frankie's lens for covering a versatile wide-angle to short-telephoto range.

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Sigma 14-24 2.8

Frankie's wide angle lens. Great for real estate content.

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Zhiyun Crane 3S

Frankie's gimbal of choice to create buttery smooth b-roll footage.

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Rode NGT-4

Frankie's shotgun microphone for recording interview footage.

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Tascam DR-60DMKII

Frankie's audio receiver for recording audio from various microphone sources

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Rode Go Wireless

Frankie's lavalier microphone for capturing direct audio.

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IMac Pro

Frankie's powerhouse machine designed for high-production video editing.

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Macbook Pro 16"

Michael's workhorse-to-go for all our graphic design needs.

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Macbook Pro 15"

Kevin's machine for photo editing and business management.

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iPad Pro 10.5"

Kevin's notebook alternative for getting thoughts down on "paper."

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Adobe Lightroom Classic

Classic, not CC. We like the old school version because it has a few extra features.

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Adobe Photoshop

Used for photo manipulation and 3d mockup design

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Adobe Illustrator

Used for logos, flyers, business cards, pretty much all graphics.

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Adobe Premiere Pro

For all things video. We've used Final Cut but Premiere seems to get the job done right.

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Canva Pro

For a quick design as well as their extensive stock photo and audio library.

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Quickbooks Online

For making sure the bills get paid and the checks clear.

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For managing our client projects and subscriptions.

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The backbone of the operation. Used for all project management.

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Our website design platform of choice. It's the best.

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Google Workplace

The host for our domains, email and cloud storage.

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Kevin's favorite iPad app. Used for all note taking.

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Great Books!

Billion Dollar Brand Club

Modern case studies that are unlike anything you learned in the classroom.

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Your Next Five Moves

Gives great insight to understanding where you are at now and where you want to be.

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Atomic Habits

Out with the bad ones, in with the good ones. This book does a great job of diving into how and why we form habits.

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Good To Great

A business pro must read. If you haven't heard of it, just look it up.

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Recent Projects

Explore some of the recent projects our Launch Team has been working on.